I recently had the honor to speak at our Faculty Development meeting at Northwest Mississippi Community College on how instructors can use social media to enhance the college classroom. As a marketing professional who works in communications and social media, it was a pleasure to share my expertise to over one hundred instructors. Here are a few notes from the presentation which you can read, share and download below. 1. Create a closed Facebook group for the class. By creating a closed Facebook group, the instructor does not have to friend their students. Groups also provide numerous features such as creating events (exams, project due dates), ability to upload files up to 25MB, ask poll questions, integrate DropBox and upload photos & video. 2. Create a hashtag on Twitter for the class. 85% of college students use Twitter on a weekly basis. I see Twitter as a way for an instructor to help promote supplemental discussion outside of the classroom. With 140 characters per tweet, this will also help students learn to be more concise with their thoughts/ideas. Ways to integrate social media within the classroom are as endless as the constantly evolving platforms that are available (Tumblr, Google+, Storify, Pinterest, etc.). The novelty of walking down the "Hostess aisle" at your local grocery store will soon diminish. Hostess Brands Inc. announced today that it is winding down operations and has filed a motion with the U.S. Bankruptcy Court seeking permission to close its business and sell its assets, including its iconic brands and facilities. Hostess said the following about its closing: "We are sorry to announce that Hostess Brands, Inc. has been forced by a Bakers Union strike to shut down all operations and sell all company assets. For more information, go to hostessbrands.info. Thank you for all of your loyalty and support over the years." I collected a few tweets from people I follow and Top Tweets around the United States on their reaction/commentary on the end of Hostess products. Tell me in the comments box what your favorite "Hostess memory" is. What I said about Hostess closing #RIPHostess
What my followers (@andrewjpg) are saying about Hostess closing
While getting prepared to graduate from college with my Associate of Applied Science degree in graphic design and marketing, I began to think of things that I do when I first meet my clients to impress them. Here is the top 5:
1.) LOOKS MATTER! Time and time again you have heard the shenanigans when it comes to "dressing nice" when meeting with clients or going to an interview. No you do not have to wear "Uncle Tommy's" blue leisure suit to an interview at Archer Malmo, but dressing within the field and for the client's objective will help them visualize you working for/with them. i.e. If you are going to meet a client who specializes in establishing eco-friendly restaurants, you probably will not land the job if you are wearing animal fur. If someone turned up to a meeting with you with messy hair or crumpled clothes, you’d notice – and you wouldn't be impressed. So if you're on your way to meet a potential client or employer, make sure you look smart and professional. There's no need to get stressed about it though– just dress like you mean business! 2.) SMILE / EYE CONTACT Sure, meeting with a potential client or employer can be very intimidating and somewhat frightening. Making eye contact and having a smile on your face allows people to trust you. If you don't, you'll look sketchy and like you have something to hide. (Don't stare deep into their eyes though while smiling --- I assure you that will not help!) Smiling when you first come in contact with the individual(s) will help establish a sense of relaxation within the initial meeting of each other(s). 3.) PLAY THE NAME GAME There is nothing worse than going into a meeting and forgetting someone's name especially when you are notorious for forgetting names like I am. A fun game I always play with myself (yes, I play mind games with myself -- so what?!) , is the name game. The object of this game is to not only remember how to spell your client/employer's name but also associate a word with that person so you will never forget it. Done effectively, this is a clever little trick, which reinforces the next tip on my list– that you're listening. "Susan, I agree" or "John, I love the way you explained your company's goals...." are easy ways to let them know that you're engaged, and present in a conversation with them and also remember their name. |
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October 2018
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